Quite often other photographers tell me “I don’t have time for another social network and I don’t need Instagram”. Yet they spend hours posting on Facebook groups, 500px and Flickr where almost zero potential clients will see their work. They’re only gaining followers, likes and comments from other photographers.
Instagram can be useful in reaching a broader audience. It can benefit you in ways you may not have thought of before, and it shouldn’t take you too much time to build a presence on it. In this article, I’ll share some of my experience on this social network as a photographer and how it benefit my work.